Dinner Meeting

Social Networking & Web 2.0

What you need to know to use this medium to separate your company from the pack

Thursday, May 22, 2008
5:00 pm - 5:30 pm - IMCNE Annual Meeting*
5:30 pm - 8:30 pm - Dinner Program**
Hilton Garden Inn, Waltham, MA
(Click here for directions)

*No cost to attend Annual Meeting
**Program registration fees apply to Members and Nonmembers/Guests

Join our panel of experts as we examine this new frontier.

Panelists

Scott Monty is a Renaissance man with a variety of interests and talents. However, Scott’s main talent is as a marketing and communications professional focused on the digital industry – specifically on social media. His career spans a number of industries such as healthcare, pharma, biotech, travel, automotive, tech, and communications, and includes a wide range of clients, from start-ups to Fortune 500 companies. Today, as Consigliere for crayon, LLC, Scott serves as the primary point of contact for clients, representing their interests to the rest of the team.
 
Aaron Strout is Vice President of New Media at Mzinga, a Burlington, Massachusetts-based provider of online communities and social networks for businesses. In his role, Aaron focuses on blogging, podcasting, webinars, blogger relations, and evangelizing the benefits of social networks for business. In addition to his knowledge of the interactive and new media landscape, Aaron has more than 15 years of online marketing and advertising experience, with a strong background in integrated and online marketing.
 
Laura Fitton for more than 15 years has focused on reshaping society and business through ideas and information. She is a communications consultant and speaker who helps companies participate productively and proactively to be more competitive. Her clients learn to engage with their audiences, listen and respond effectively to the new realities of business. Fitton writes several popular blogs, is an authority on business uses of Twitter and is in the vanguard of thinkers shaping how social media will change business. She's published on diverse topics, including science, society, racism and lead poisoning. Fitton has been a marketing executive, consultant, speaker, rock climber, journalist, blue-water sailor and chef. She graduated magna cum laude from Cornell's eclectic College Scholar program.

Jackie Noblett is a reporter for the Boston Business Journal. She covers technology and telecommunications for the BBJ, with a special interest in emerging technologies and communications use trends. Prior to her tenure at the BBJ, Jackie was a freelance reporter with the State House News Service. She received ha B.S. in Print and Multimedia Journalism from Boston's Emerson College.

Moderator

Lewis Green, Chief Communications Officer & Founder of L&G Business Solutions, a marketing and communications firm, brings three decades of business management experience. L&G Business Solutions represents his third company. Additionally, he held management positions with GTE Discovery Publications, Puget Sound Energy and Starbucks Coffee Company. He has been invited to speak to groups large and small about various business practices. Lewis’s fifth book is entitled Lead With Your Heart. Lewis also is an IMCNE Board Member and editor of News & Views.

Agenda

5:00 - 5:30 pm - IMCNE Annual Meeting
5:30 - 6:00 pm - Registration and Networking
6:00 - 8:30 pm - Dinner and Panel Discussion

Investment

Register NOW Online!

*"IMCNE Member" includes the following: IMC USA Member, IMCNE Affiliate Status, or membership in our Strategic Partner organizations (ICCA, ICFNE, NEWBO, ODLG, or SPC). Click the name of each partner organization to learn more about them; click here for information on becoming a member of IMC.